A better digital advertising? It ain’t easy
The economy of attention has led us to a saturated advertising arena, where background noise distracts the audience and tools are evolving to address the challenge. We are at an […]
The economy of attention has led us to a saturated advertising arena, where background noise distracts the audience and tools are evolving to address the challenge. We are at an […]
Two weeks ago Doug McMillon, CEO of Walmart, acknowledged Walmart delay in the digital retail. Despite multiple attempts to exploit its market position and its widespread presence in the territory, […]
Shopify, the Canadian e-commerce giant, has made an important move on logistics, actually entering a frontal competition with Amazon, in a pretty difficult terrain. Last month during the investor day, […]
Just a couple of months ago we covered the launch of BlinQ, a new e-commerce website that offers cutting-edge solutions for millennials in the luxury fashion industry. Automated warehousing, augmented […]
China, United States and United Kingdom account for more than 60% of the global e-commerce sales in the B2C channel. Chinese market is the biggest market in terms of volume […]
Fast moving trends are quickly changing consumer values and priorities, and is quite essential to understand how customer’s perception evolves to finely tune your marketing strategy. It’s not something you […]
The parliament tragedy of the EU/UK agreement ratification increased the uncertainty related to the Brexit with bigger odds to see a no deal scenario soon, which most of the (wise) observers […]
Artificial Intelligence is going to disrupt and rethink all industries and dramatically change our everyday approach to business and daily routines. If we think about the key takeaways from the […]
Amazon, Apple.com and Walmart together make about 100 billion dollars of e-commerce turnover (2017 figures), which however covers less than 10% of the market share, showing that the market is […]